BY | February 12, 2013

Come Valentine day and there will be a great handset up for grab in the market. The 5 inch phablet that will be hitting the market may not have much relevance to the day of lovers, nonetheless the company is hoping to get a brisk opening for the handset that comes with top of the line features for a fraction of the price of handsets from top mobile vendors.

But apparently the company seems to have selected a right day for the launch of its best handset till date. People are in great mood on this day and Micromax is hoping that in order to impress their sweethearts, Indian men and women too may spend a few thousand bucks and gift this great handsets to the ones they love the most. Though the price is still a bit too much for an average Indian to gift such ‘high-priced’ handset, nonetheless it is within the affordability range of most middle class Indian men and women. Everyone wants an iPhone or Samsung Galaxy S III, nonetheless the affordability of Micromax A116 Canvas HD may prompt many to go for it.

In India the consumers were awaiting a handset that came with decent specs with lower price tag. And this handset precisely promises this. Though the smart-phone or phablet markets across the world are dominated by big players like Smasung, Apple, Motorola, Google, HTC and LG besides of course a couple of leading Chinese tech giants like ZTE and others, in India they have failed to make a mark. This is more true when it comes to high end handsets. Apple launches its products in India after releasing it in smallest of countries. This is because in India there is really no significant market for ultra costly smart-phones or phablets. The same is true about Samsung Galalxy Note 2. Though Note 2 is around Rs 10000 cheaper than iPhone 5, nonetheless it is still very costly by Indian standard and so it has failed to get many takers. Samsung is doing well in India thanks to its policy of launching low end handset very frequently.

The price of Canvas HD Rs 15000- is very competitive. Micromax A116 Canvas HD comes with great specs and features and gives a very good alternative to Samsung’s recently introduced Samsung Galaxy Grand handset. Canvas HD on the other hand comes with 5-inch IPS LCD with a resolution of 1280 X 720, Dual-SIM, 3G, Wi-Fi, Wi-Fi hotspot, GPS with GLONASS and A-GPS, 8MP rear camera with LED flash with night mode and 4X zoom, and VGA front camera. The handset comes powered by MediaTek MT6589 1.2GHz quad core processor, one of the best in its class and 1 GB of RAM. As far as OS is concerned it comes with Android 4.1 Jelly Bean out of the box. The handset will be launched two days from now and there are going to be queues outside Micromax stores in many places.

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