BY | January 8, 2013

CES 2013 live updates are being awaited by tech fans across the world. Toyota and Audi self driving cars are being showcased during the Consumer Electronics Show.

As the race for manufacturing what can be called driver-less cars gains momentum Toyota Motor Corp. and Audi have announced that they are about to launch autonomous vehicles soon.

The Japanese and German auto makers have confirmed that they would be demonstrating autonomous-driving features at the Consumer Electronics Show in Las Vegas beginning this week.

The Toyota preview video posted to its website on Thursday last showed a five-second clip of one of its Lexus AASRVs, a computer-controlled car. It is outfitted with various sensors. AASRV stands for advanced active safety research vehicle and the car is leading the industry into a new automated era.

“We’re looking at a car that would eliminate crashes,” said the spokesman of Toyota. “Zero-collisions is our ultimate aim.”

Audi will also be demonstrating autonomous vehicle capabilities at the Las Vegas Show. Another feature of the car is that it can find a parking space and park itself without a driver behind the wheel.

According to Toyota official its prototype vehicle is a Lexus LS 600h fitted with radar and camera equipment that can detect other vehicles, road lane lines and traffic signals. It will give the car the ability to navigate streets without a driver. The company plans to discuss its autonomous car in more detail next week.

Reports said that there are safety technologies that would gently pull a car back into its lane if the car detects the driver is veering too much.

These auto makers have also developed safety technology designed to protect pedestrians. Toyota’s Lexus LS has a radar that can detect people walking in front of a vehicle. If it sees a person coming on its way, the safety system will stop the car, even if the driver continues to apply accelerator. Other car makers also offer a similar technology.

Apart from Audi, Toyota and Mercedes-Benz, other car makers have also joined the race. The Chairman of Ford Motor Co, Bill Ford Jr, has said that autonomous vehicles are a good solution to congestion problems because they could be coordinated with traffic information and reroute drivers past traffic jams.

Google has released numerous videos of its self-driving cars in action, including putting a blind man in the driver’s seat. It has also lobbied to legalize computer-controlled cars. The company has recently scored legislative victories in Nevada, Florida and California.

However, it is Toyota, which has taken the lead so far new technologies and design are concerned.

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