BY | March 25, 2013

Android 5.0 Key Lime Pie is in the making and the future of Android OS seems to be hinging in balance without Andy Rubin

What might be the future of Android OS without Andy Rubin as its head? Google has recently replaced Rubin as Android boss with Sundar Pichai. Has this been a nice move from the part of the company? Many Android fans have lamented the decision. They fear that anyone other than Rubin couldn’t keep up the success of Android, which is now the world’s largest mobile operating system with a whopping market share of around 70%. Its key rival iPhone accounts for only 19%, and is falling down.

Andy Rubin is the co-founder and mastermind of Android. He founded the operating system in 2003 along with his friends. Later, Google took over the platform in 2005 and Rubin joined the Google team to lead Android project. Until then, Rubin has been the face of Android and he enjoys the credit for all its advances over the years. It has now made a stunning impact in mobile market, and at this juncture has turned out Google’s unexpected move to replace him by the Chrome head Sundar Pichai.

Will this replacement be a boon or bane for Android OS? Is Pichai, who is a Google-born-and-bred, able to lead Android and take it ahead with better results? If you ask it to the world’s largest Android developer, Samsung, the answer will be assertive. Recently, a Samsung executive Kevin Packingham said that it was a wonderful move since Rubin was very stubborn at times. Mr. Kevin admired new Android boss as “a super-nice person” who is “very collaborative.”

But, analysts like Damien McFerran of Know Your Mobile, is not much hopeful about Rubin’s likely ‘forced’ departure as Android head. Rubin has said that he would love to focus on fresh projects now. But, as the decision was unexpected, there was enough reason to think that Google wanted not to see him in that position for some undisclosed reasons. Whatever it is, the news was a shock for many Android fans and industry analysts given that Rubin was such a skilled person to head Android.

“Rubin was and is an idea man first and foremost, Pichai is Google born and bred; perhaps Rubin’s unique vision is what allowed Android to flourish?” says McFerran. Yes, as the analyst noted, Rubin led Android considering it as a separate division from the rest of the Google machine. It is analyzed that this “relative autonomy” would be one of the reasons for Android’s amazing success. But, Pichai as the head, Android will just come as a division under the executive, who will continue as the head of Chrome, Chrome OS, Gmail and many other Google services.

It is a decisive period for Android and Google. After Google’s purchase of Motorola, all major Android developers including Samsung, LG and HTC have started to loudly think about their own operating systems. Samsung has already announced its new OS project, the Tizen by replacing its uninviting Bada OS. LG is reportedly in talks with HP to undertake its failed webOS and HTC has also expressed hope in setting up own OS.

Moreover, a couple of new open source mobile operating systems has already propped up in mobile market; Firefox OS and Ubuntu Phone. The former one is officially released with LG, Alcatel, Huawei and ZTE as its hardware partners. Meanwhile, Canonical is about to formally roll out its much-hyped Ubuntu OS for mobiles and tablets. It may also have lots of top hardware makers as partners.

Well, both these platforms are likely to run on rooted Android devices. So, Google faces some critical challenge in the awakening of new open source mobile platforms. Anyway, future of Android is now in the hands of Pichai. His ability to keep pace with Rubin’s innovative and out of box thinking will decide the fate of the Android operating system. Otherwise, market will soon bring in a huge challenge for Android and its devices.

RELATED

VW is going local in India. It has decided to manufacture engines and gearboxes locally now.   Mumbai: Volkswagen AG seems to have been a huge hit in the Indian market in the last few years. Its two cars Volkswagen Vento and Volkswagen Polo have become huge hit in...

Volkswagen Cross Polo1

Mumbai, July 17 (IANS) A benchmark index of Indian equities markets Thursday was trading flat at 15.15 points or 0.06 percent down as auto stock fell. Good buying was observed in IT sector, while selling pressure was seen in auto and banking sectors. The 30-scrip Sensitive...

Achche din or great days seem to have arrived as gold imports go up 65 percent to $3.12 bn in the month of June. Meanwhile the gold price seems to have strengthened in the last month due to the fact that there was a renewed focus on buying gold.   Gold had seen...

This is going to be another great and very exciting news for the online retailing giant's fans across the world. Amazon to test-fly delivery drones: Asks for US govt. permission Washington, July 12 (IANS) In a bid to deliver small packages to its customers in less than 30...

This seems to be a very positive sign for the economy. Infosys Q1 earnings beat the estimates. Its year-on-year growth in revenues is Rs 12,770 crore   NVONews Bureau     Bangalore: This came as a huge surprise. And market is certainly very happy...

infosys