Last year too, Mini iPad rumors were doing the rounds. But it never materialised. Now with Kindle Fire and Google Nexus 7 showing appeal among the masses, Apple may be forced to shed its inhibition to enter smaller tablet market as well.
More reports are appearing about the possible launch of iPad Mini. There is no definite word from Apple so far. But as they say there is no smoke without fire, there must be some truth in it.
Apple’s iPad has dominated the tablet market since the very beginning. In fact Apple started the tablet revolution and has benefited richly from its introduction in the market. It has already sold tens of millions of iPad tablets so far. But given the fact that its iPad is almost 10 inch tablet, it has missed to tap the revenue resources in smaller 7-inch tablet segment. Amazon that launched a 7-inch tablet Kindle Fire has occupied the same leading space in small tablet segment, that Apple occupies in 10 inch segment.
Reports had suggested that Apple’s cofounder and former CEO Steve Jobs had a personal aversion to the idea of smaller tablet. But with a new boss at the helms Apple may not be as much averse to the idea as it was earlier given the economic sense it makes.
From Wall Street Journal to USA Today everyone is talking about the imminent launch of a smaller tablet that has been termed as iPad Mini. A report in USA Today says, “…Apple is building a miniature iPad to rival Amazon’s Kindle Fire and Google’s new Nexus 7 tablet, as a battle royal over tablet computers shapes”.
Latest round of rumor was initiated by the Wall Street Journal, hinting that Apple might be testing a smaller version of the iPad this year to claim back its market share from the hugely popular Kindle Fire and the forthcoming small tablet from Google named Nexus 7. So far, iPad is the number one tablet being sold in the market with a wide margin above all others. Kindle Fire has become the number two tablet in the market, overtaking older tablets of other manufacturers. The Wall Street Journal report specifies that iPad 3 might sport a screen size of 8 inches against the 9.7inch size of its predecessor.
Regarding the launch of a smaller Apple tablet Richard Shim of DisplaySearch suggests that the new 8 inch tablet will be “assembled in time for an October stage debut”. If that is true, we can safely suggest the launch of the miniaturised iPad along with Apple’s forthcoming version of iPhone. But Apple hasn’t made any announcement about iPhone 5 either.