Instagram is gaining huge popularity among photography enthusiasts. Apart from just a platform to upload and share images Instagram has now sprung up as a funny photography related service. In help of a variety of piggyback services, users can already get their Instagram photos printed on t-shirts, stickers, cardstock and others. Here is an impressive new service the Instacanvas, which will let you turn your Instagram collections to large, beautiful works of art and also sell the items among photo buffs.
Put it simply, Instacanvas will allow you to get your Instagram photos printed on high quality canvases. The printed images will be delivered to you in style that they can be hung on your walls. The service also lets you sell your artwork-turned photos among the potential customers. Well, the platform is mainly meant for professional artists and photographers, who have a huge collection of snaps on Instagram. Since these images can be turned to artworks and sold on the new platform, it is now a great business model for those photographers who want to make some pennies from their proud collections of photos.
How it works?
What all you have to do is to sign up on Instacanv.as, build a gallery with the images you want for the artwork conversion and get them printed. In a few days, the images will be delivered either to you or your potential customers. According to Matt Munson, co-founder and CEO of Instacanvas, the service was planned as he found that there were lots of quality images on Instagram. Converting them to better artworks would make them commercial and financially viable for their owners.
“It started with the idea that there are these billions and billions of photos being created every day on Instagram and other social media platforms, and some of us on the team had an interest in selling artwork, and some of us had talked about buying it. And as we looked around all we were seeing on the walls of our apartment was mass-produced artwork that we’d bought at Ikea or Target–things we really had no personal connection to,” says Mr. Munson.
Canvas clarity, size and price
According to Instacanvas, its proprietary image resizing technology makes them print canvas up to 20 inches by 20 inches from Instagram snaps. The firm also offers canvas prints with 12 inches by 12 inches and 16 inches by 16 inches. The printouts come either on black or white canvas. “We’re so sure you’ll love your print that if you don’t we’ll take it back and refund all your money,” the company says. Each can canvas print will cost you $31.99 and the company offers 100 percent satisfaction guarantee.
However, there is a criticism over the share of cost allotted to the owner of images. The company says that it will allow only 20 percent of the cost for each print for owners of the Instagram images. It means that only $8 for a single image. Analysts have blamed that the company attempts to make huge profits from each image printed. Moreover, it is also questioned that who would own the Instagram content after the conversion to the artwork. Munson’s reply to the criticisms goes like.
“We haven’t seen any inkling that that would ever change, and obviously there would be an enormous backlash in the community–so in that sense they’d be destroying the value of the entity they’d just acquired…It’s a very different thing the way people use Instagram to take a beautiful picture they want to share with the world versus a picture of your friends having a beer at a party on Facebook.”